YouTube is starting to test emoji reactions tied to specific

YouTube is starting to test emoji reactions tied to specific moments in a video

Platforms like Music’s SoundCloud already allow users to see comments on song timings. This is handy for those who want to express their interest in a particularly favorite fragment and give others a hint. YouTube could soon have a similar feature.

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YouTube is already testing timed comments on a limited number of users, and now the service has launched a project with timed emoji reactions for those who don’t want to write anything.

The reactions are almost identical to those offered on their Facebook platforms.*: The user can, without wasting time on unnecessary words, explicitly respond to the published content. As reported in the Google Blog, “If you’re watching a video participating in an experiment, you can react and see group reactions by opening the video’s comments section and clicking the reaction box.”.

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Reactions will be anonymous, so nobody will know who put the emoji on a specific part of the video, but it will help some viewers “jump” to the most interesting moments.

Google promises that over time a similar feature will appear for other users besides the testers, but only if the latter like it.

* included in the list of public associations and religious organizations for which the court made a final decision to liquidate or ban activities on grounds specified in Federal Law No. 114-FZ of July 25, 2002 “On Combating Extremist Activities”



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Robbie Elmers

Robbie Elmers is a staff writer for Tech News Space, covering software, applications and services.

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