Twitter will promote its own Clubhouse counterpart by financially supporting

Twitter will promote its own Clubhouse counterpart by financially supporting content creators

Twitter announced on Tuesday that it plans to support content creators at the Clubhouse-like Spaces with the new Twitter Spaces Spark Program, which runs for three months. Twitter’s plans echo a similar three-month program that Clubhouse launched in March 2021.

The Spaces Spark program is designed to reward approximately 150 Spaces content creators. For those who apply and are approved for the program, Twitter will provide payouts of $ 2,500 per month and $ 500 in monthly advertising credits to spend on promoting their Spaces, early access to new Twitter features, and a host of other perks.

Users who wish to participate in the program must meet the following criteria:

  • be at least 18 years old;
  • have 5,000 or more active subscribers;
  • reside in the United States at least during the first phase of the program;
  • make at least two Spaces publications per week.

Twitter offers a much more modest set of perks for content creators than Clubhouse offered through its Creator First program. There, users whose content was part of the “Pilot Season” were offered $ 5,000 a month and access to new equipment.

It is noted that the results of the Clubhouse content creator incentive program have been mixed. Users enjoyed the overall support for the service, but noted that the company was unable to live up to its commitment to building long-term partnerships between content creators and advertisers.

Twitter has yet to comment on the long-term outlook for the program. Applications for participation in the Twitter Spaces Spark Program are accepted until October 22, 2021.

About the author

Robbie Elmers

Robbie Elmers is a staff writer for Tech News Space, covering software, applications and services.

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