This week, Esther Crawford, who is responsible for implementing the Twitter pilots, announced that the social network’s new verification system will separate accounts into three types. Paid subscribers to Twitter Blue will be marked with a blue checkmark, official pages will be marked separately, and other accounts will remain unverified. And official accounts began to receive new identifying marks.
The gray “Official” tick appeared on some celebrities’ Twitter pages, as well as official media pages including Reuters, The New York Times and Rolling Stone. The accounts of some politicians and public figures also received new insignia. A similar mark is already present on the account of American billionaire Elon Musk, the new owner of Twitter.
When Musk announced a while ago that the blue tick account verification would be paid for, there were concerns that doing so could lead to an increase in fake account scams. It was later announced that verified accounts would receive a separate official label, but at the moment not all accounts that previously had a blue tick have received a new gray mark.