Canalys has presented fresh statistics on the global smartphone market. The supply was negatively impacted by a shortage of electronic components: in the third quarter, shipments of smart cellular devices fell 6% year on year.
The leading position was retained by the South Korean giant Samsung with a 23% share. This company showed the same result in the third quarter of last year.
Apple returned to second place thanks to good demand for the latest smartphones of the iPhone 13 family. Over the year, the company strengthened its position from 12% to 15%.
The Chinese Xiaomi closes the top three, the share of which has not changed over the year and is still 14%. Then there are two more companies from China – Vivo and Oppo: both of them in the third quarter of this year received 10% of the world market against 9% last year.
Analysts say there may be an acute shortage of new smartphones in the coming holiday season. Stocks are poor and the situation is unlikely to improve in the coming months.
Canalys estimates that 348 million smartphones were shipped globally in the third quarter of 2020. Thus, in the third quarter of this year, deliveries were at the level of 327 million units.