Microsoft enters the top 5 tablet vendors for the first

Microsoft enters the top 5 tablet vendors for the first time

Strategy Analytics has published statistics on the global tablet PC market for the fourth quarter of 2021. Deliveries have been greatly reduced, and there have been changes in the ranking of the greatest players.

Image source: Microsoft

Image source: Microsoft

Tablet shipments from October through December totaled approximately 46.7 million units. That is 25% less than in the last quarter of 2020. This picture can be explained by the global shortage of electronic components. In addition, against the background of the pandemic, very high sales were recorded last year and demand has now fallen.

The leading supplier is Apple with a share of around 31% and 14.6 million gadgets shipped. iPad shipments fell 21% in one year. Recall that according to the results of the quarterly conference, the company announced a 14% decrease in revenue from the sale of tablets. According to them, shipments of 10-inch iPad models fell the most, and this was due to a lack of components.

In second place is Samsung with 7.3 million tablets sold and a share of around 16%. Sales of the South Korean giant’s devices fell 28% year over year.

Amazon completes the top 3 with 5.8 million gadgets sold, accounting for 12% of the market. Sales fell by 13%.

Image source: Strategy Analytics

Image source: Strategy Analytics

Next is Lenovo, which shipped 4.6 million tablets in the quarter and captured 10% of the industry. Deliveries were down 17% compared to the last quarter of 2020.

Microsoft has entered the top 5 for the first time with its family of Surface gadgets. The company sold 1.9 million devices, taking 4% of the industry.


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Johnson Smith

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