Last week, rumors surfaced that Lenovo was shutting down its Legion gaming smartphone division. This was reported by an employee of the Chinese company, who claimed that some of the unit’s staff had already been laid off. In response to a request from the Android Authority resource for comment on the rumours, the company confirmed the decision to end the production of gaming smartphones under the Legion brand.
Image source: Lenovo
“Lenovo is exhibiting the Android-based Legion gaming phones as part of a broader business transformation and consolidation of its gaming portfolio. As a leading provider of gaming devices and solutions, Lenovo strives to advance the gaming category across multiple form factors and to focus on where it can bring the most value to the global gaming community.” a Lenovo representative told the Android Authority resource.
According to Engadget journalists, the troubles for Lenovo’s gaming smartphone division stem from the Chinese company’s failure to capture the popularity of Legion smartphones outside of China.
In turn, the Android Authority resource noted that the prospects for the gaming smartphone market are not the best now. And yet, a number of brands are still busy releasing gaming models. These include ASUS with the ROG gaming smartphone family, which plans to introduce the ROG Phone 7 on April 13, as well as ZTE Nubia with the RedMagic brand and Xiaomi with the Black Shark brand. It should be noted that problems in the implementation of Black Shark smartphones have forced Xiaomi to cut most of the staff involved in their release.
Lenovo will reportedly focus on launching Moto smartphones alongside ThinkPhone devices.
Add Comment