Apple has announced the discontinuation of the iPod Touch, the last remaining model in its family of portable music players. It will be on sale for so long “while stocks last”.
After production of special music players was completed, the company said “The spirit of the iPod lives on” on all their music playback devices like iPhone, iPad and HomePod Mini.
The discontinuation of the iPod Touch marks the end of an era. Apple noted that the first iPod was introduced “more than 20 years ago”. The first FireWire model was just a portable music player; Apple produced models solely for listening to audio until 2017 when it discontinued the iPod Nano and Shuffle. While the iPod Touch was hailed by some enthusiasts as the new classic music player, it also found a following among those who wanted an iPhone-like experience but didn’t need a smartphone.
The seventh generation iPod Touch, which was discontinued Tuesday, May 10, was launched in 2019 alongside the iPhone 7 smartphone. The previous model of the player was released in 2015.
It was already clear to everyone that the time of the music player was over. Most people are not too interested in carrying a second device, the functions of which a smartphone can fulfill very well.
Tony Fadell, one of the designers of the original iPod, told The Verge that the iPod team knew that eventually iPhones could bypass music players by hijacking their functions.