Activision Blizzard boss hopes Microsoft will revive Guitar Hero and
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Activision Blizzard boss hopes Microsoft will revive Guitar Hero and Skylanders

Activision Blizzard CEO Bobby Kotick is hoping Microsoft will revive some old franchises like Guitar Hero and Skylanders after the company’s acquisition is complete. He told the publication VentureBeat.

Guitar Hero Live.  Image Credit: Activision Blizzard

Guitar Hero Live. Image Credit: Activision Blizzard

One of the reasons why Kotik itself didn’t do this is the inability to produce the accessories necessary for Guitar Hero and Skylanders: guitars, microphones, drums, “portals”, figures and others. To do this, you need to assemble teams for production, build a supply chain, and test equipment. He also mentioned the shortage of electronic components amid the pandemic. In his opinion, Microsoft can handle it.

Kotick hopes that Microsoft will use social integration tools to make the Candy Crush series even more interesting from a multiplayer point of view. He wants players to be able to fight and socialize against each other.

Guitar Hero III.  Image Credit: Activision Blizzard

Guitar Hero III. Image Credit: Activision Blizzard

The Guitar Hero games have sold over 25 million copies worldwide. The most popular was Guitar Hero III – in fact, it was the first video game to gross $1 billion for its publisher.

Skylanders has grown even faster than Guitar Hero. The turnover was more than 3 billion US dollars, more than 300 million toys were sold. However, the series ended with Skylanders: Imaginators in 2016. Bobby Kotick partly blames the producers of similar games for their deaths: “One of the biggest disappointments of my career is that other people have come in and offered crappy alternatives. And they created all of these [плохие] alternatives and effectively destroyed the market for a very cool opportunity.”.

Image Credit: Activision Blizzard

Image Credit: Activision Blizzard

Recall that Microsoft this week announced its intention to acquire Activision Blizzard for $68.7 billion. After the deal closes, the company will become part of Microsoft’s gaming division, which also owns Xbox.

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About the author

Alan Foster

Alan Foster covers computers and games and all the news in the gaming industry.

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